Dresses are donated, volunteers are organized, and prom dresses are free! "Once Upon A Prom" is designed to ease financial burdens that go hand in hand with purchasing a prom dress. Locations are set up around the Chippewa Valley as drop-off locations for people to donate their old prom dresses and gowns. Lasker Jewelers happens to be one of these drop off locations! Bring in your old dresses today for a good cause!