Rolex and Lasker Jewelers - A History of Excellence

At the turn of the 20th century, Rolex founder Hans Wilsdorf began dreaming of a precision watch that could be worn on the wrist. Shortly after that, Max Lasker established Lasker Jewelers which would become the premier jeweler in Wisconsin and Minnesota. Today, Lasker Jewelers is a third-generation family-owned purveyor of fine diamonds and Rolex watches.

Rolex’s commitment to precision and innovation throughout the century have gained their timepieces the admiration of President’s, dignitaries, pioneers, artists, athletes, visionaries and tastemakers the world over. Fortifying a commitment to their heritage, Rolex and Lasker Jewelers continue to share the honored tradition of commemorating the achievements and special occasions of their esteemed Rochester, Minnesota area clients.