Custom Engagement Rings

Why Laskers Jewelers & Diamonds?

Laskers Jewelers & Diamonds is a third-generation family-owned fine jewelry store that has proudly served Eau Claire, Wisconsin and Rochester, Minnesota for nearly 100 years. Founded in 1928 by Max Lasker, our family business has been built on strong work ethic, community involvement, and creating meaningful relationships with our customers. Today, we are 100% female-owned by sisters Nicole and Liz, who continue their family's legacy of helping people celebrate life's most important milestones with exceptional jewelry and personalized service.

Engagement rings are the heart of our business and we take pride in helping craft a ring that will represent your love story and last a lifetime. We have a large selection of engagement ring styles in stock at all times and can work with you to design a fully custom engagement ring as well.

Our 3D ring builder is the best of both worlds — you get to design a fully custom ring and we can have it ready for you in just a couple of weeks at a great price, fully customized around your center stone. Come visit our showrooms in Eau Claire or Rochester to design your custom engagement ring in person or start your journey online using our cutting-edge 3D Ring Builder. Once you have a design you like, schedule an appointment so we can discuss diamond options and finalize your design.