The majority of the time, the remaining diamonds that are sub-par are sold by online retailers. These brands have never seen the diamonds they sell. Their inventory is simply imported by third-party distributors from countries like India and Hong Kong.

Furthermore, the customer also makes their purchase without fully understanding what they’re getting and without a local service care promise.

Our buyers don’t rely on grading reports alone. Plus, we would never buy diamonds without viewing them first… And neither should you! 

We offer extreme confidence in your purchase, standing behind your stone with the Lasker Promise and natural diamond trade-in programs. When you choose Laskers as your source for diamond jewelry, you can trust that you’ll receive the highest quality pieces. From classic diamond studs to bridal engagement rings, our store is home to a stunning, world-class selection. Explore our expansive collections yourself by scheduling an appointment with us.